Bring up the idea of staging a new special event at your next staff or board meeting, and chances are you will be met with shrieks of horror, glazed expressions and incoherent mumbling. Rare indeed is the nonprofit organization that approaches a sit-down dinner or a Las Vegas night with glee.
Special Events: those two words are like a physician’s reflex mallet with Development professionals and non-profit executives. And I’ve just struck the collective knee. As soon as you read ‘special events’ your brain reached deep down into its ancient mammalian part where instinct rules. Did it instantly send you an image of a cheesy low-rent suburban motor inn ballroom lined with bad art and gaudy gift baskets? You’re not alone.