CDS Blog

The Future of Planned Giving - Seniors and the Online Revolution

Posted by David G Phillips on Aug 9, 2018 4:12:25 PM

Almost 80% of the wealth in the U.S. is in the hands of older Americans. The Depression/World War II generation controls over $43 trillion, which it will transfer to families, the government and those charities who can get their messages through. The median net worth of older households in 1993, the latest year for which figures are available, was $86,300, well above the U.S. average of $37,600.

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Topics: Capital Campaigns, Communications and Networking, Fundraising Principles, Major Gifts, Planned giving, senior giving

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